Busby’s is a haven of hospitality, where every detail is meticulously crafted to evoke a sense of warmth, relaxation, and inclusivity. We honor the rich history of our building while embracing innovation and creativity in our design and offerings. Our goal is to provide an unforgettable experience where the energy of the space itself guides the atmosphere, and every guest feels welcomed and valued.

Research

With its storied past as a speak-easy, stagecoach stop, and beloved craft beer haven known as Roman’s Pub, the bar boasts a rich tapestry of history woven into its very walls.

Under new ownership, it's time for a transformative journey. Armed with a treasure trove of insights and a curated playlist resonating with the soul of the establishment, I embraced the challenge to infuse the essence of music into the very fabric of its identity.

Drawing from its prohibition-era roots and embracing the warmth of inclusivity, the goal was to craft a symbol that not only harkened back to yesteryears but also beckoned all to partake in its welcoming embrace. A mark reflecting Busby’s commitment to meticulous detail and a dedication to hospitality, ensuring every visitor feels not just welcomed, but truly at home.

Roman's Pub in Bay View, WI
Roman's Pub in Bay View, WI
Roman's Pub in Bay View, WI

Word maps and sketches serve as the cornerstones of all my logo designs.

Logo exploration and sketches

Busby's logo followed the path I envisioned perfectly.

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