The Daily Drip is a local coffee shop that started in mid 2024. I was tasked with a rebrand of the old coffee shop due to new ownership. I was delighted to take this one on because I go here at least three times a week. They know my order well and I wanted to return that kindness.

The friendliness and local town feel is what I strived for in this mark. The typeface I chose represents those same characteristics as well as has a drip like effect in the roundedness. Now I’m even more I’m delighted every time I visit.